1/01/2012

ARTICLE IN SKYLIFE MAGAZINE ( About Health Tourism in Turkey )


Treatment Center Turkey

As in many other areas, turkey is bursting with opportunities in the health field today, and the country’s hospitals are preferred by patients from around the world.
In almost all Turkish hospitals today you are sure to come across a few patients who have come from abroad for treatment in Turkey. There are of course many reasons for this. To name just a few: our hospitals are at the highest international level, be it in terms of physical conditions or technological infrastructure, and our Turkish doctors command scientific respect all over the world.

The rapid development of the health sector, Turkey’s new image in the world and our medical institutions’ high quality service and attractive prices are a few of the other major reasons why Turkey is a country preferred for medical treatment.

The U.S.-based Joint Commission International (JCI) is the world’s leading and most highly respected accrediting agency. An independent body, JCI assesses medical facilities according to upwards of 4,000 different criteria, and the JCI Accreditation Certificate is known to be one of the most difficult in the world to obtain. Turkey is the second country after the U.S. in terms of number of JCI-accredited medical institutions, which is a key factor boosting confidence in the country.

HEALTH TOURISM
Going back only about ten years, health tourism is a rather new concept both for Turkey and for the world. Rapid growth in the elderly population in the West especially, and the high cost of and long wait for treatment, combined with a multiplicity of treatment protocols not covered by medical insurance, have forced people to seek alternatives.

Over seven million people in 2010 traveled for health tourism, whose market share is expected to top 100 billion dollars. It is estimated that some 20 million people will travel for purposes of medical treatment in 2015. And Turkey looks like one of the countries set to claim the lion’s share of this fast-growing market.

Not only the large hospital groups but almost all the hospitals in the country have international patient relations departments today. These hospitals employ personnel who are specialized in the area of health as well as fluent in a foreign language. Hospital kitchens prepare their meals not only according to patients’ needs but also according to their national customs and practices. The health sector in this sense is making healthy growth, putting its faith in a policy not of cheap pricing but of high-quality service.

FIRM SUPPORT
Parallel with the development of the sector the Turkish government is also taking steps. The Ministry of Health places great value on health tourism and aims to develop it in both the private and the state-run hospitals. The Undersecretariat of Foreign Trade is engaged in efforts to consider health tourism an export industry. Turkish Airlines meanwhile has also taken a giant step in the area of health tourism, offering a 20 percent discount since last year on tickets for travelers coming to Turkey for medical treatment and for one accompanying person. For travelers from the U.S. the discount is 25%.

People from all over are coming to Turkey today for medical treatment. The largest numbers naturally come from the neighboring countries, and the bilateral relations developed in recent years are bearing their greatest fruit in the form of health tourism. A common past, traditions and customs are the key factors in the growth of this movement.  And Turkey’s policy of ‘zero problems with neighbors’ and, parallel with it, the lifting of visa requirements have acquired mind-boggling momentum since 2010. In short, Turkey looks poised to fit the bill for becoming a world medical treatment center within a few years.

WHY TURKEY?
•Traditional hospitality.
• Wide array of health services at world standards and affordable prices.
• Geographical situation unequalled in the world.
• Opportunity to combine health needs with holiday pleasure.
• Large number of JCI-accredited hospitals.
• Hospitals that work together with Harvard Medical School, Johns Hopkins Medical Center and comparable international institutions.
• Numerous spas, thermal springs and similar facilities for healthy living.
• Convenient transportation and visas.

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